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Category Big Data
Tips to keep existing customers with you for a long time
Acquiring new customers is very costly and may take a long time to generate profits for a company, unlike existing customers.
4 Types of customer segmentation for data analysis
Customer segmentation is the process of dividing customers into groups based on common characteristics or behaviors.
Zero Party Data: Customer-provided data for a better experience
Zero Party Data refers to data that customers intentionally provide to a company directly, with their consent, for better experience.
SMS Marketing : An old but still effective marketing strategy
SMS Marketing is a marketing strategy that uses text messages to distribute information and news to your target audience.
Let’s get to know Data Visualization for smart data analysis
Data Visualization is the process of turning raw data into visual representations, such as charts, graphs, and maps.
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